Wingstop tests chicken thighs as wing prices soar

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wing stop tests bone-in chicken thighs amid surge in wing prices.

The Dallas based Fast food Chain rolled out the bone-in thighs two weeks ago to try to use more parts of the chicken to offset the cost of its coveted wings, the company said during a third-quarter earnings call with analysts on Monday.

Wingstop is testing bone-in chicken thighs.

The chain, known for its fried chicken wings in spicy sauces like lemon pepper, original spicy and hickory-smoked barbecue, said it has worked out a deal with its largest poultry supplier that “mitigates the impact of sustained inflation of bone-in chicken wings in the short term,” it said Wingstop CEO Charlie Morrison told analysts, as reported by restaurant business online.

WINGSTOP RECEIVES SALES BOOST FROM CORONAVIRUS

Though nearly 1,500 dining rooms remain closed during the pandemic, consumers continue to flock to the Chicken Chain. With stay-at-home orders placed earlier this year and people ordering groceries for pickup and delivery, digital sales grew to 47% of the business by the end of the first quarter.

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The restaurant estimated 95 net new openings in the first quarter of 2020 and posted 43 net openings — its best quarter for unit growth in four years, possibly as a result of the rapid rise in fast food and takeaway during the pandemic.

Wingstop’s same-store sales rose 25.4% in the third quarter and the chain plans to raise its restaurant opening forecasts for fiscal 2020 to 140 from 135.

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